SEO Specialist Looking To Increase Experience
Meet Me.
Hello, I’m Mark Johnston, an SEO Specialist based in Belfast, Northern Ireland.
With over four years of SEO agency experience and five years of marketing experience, I help businesses succeed online.
What I Do
Overall SEO Strategy
SEO is so much more than just one aspect. An effective SEO strategy combines all.
On Page SEO
Optimising the page to help the bot understand but also ensuring its what the user wants.
Technical SEO
Optimizing the site to improve its crawlability, indexability, and overall search engine visibility.
Content
Content should be the cornerstone of an SEO strategy, Google wants informational content.
Analysis & Reporting
GA4, GSC, SemRush, Ahrefs, ScreamingFrog, Looker Studio and much more.
SEO Audits & Competitor Analysis
A MOT for a website. Should be able to see where the site is lacking and build a strategy.
E-commerce SEO
Keyword-researched categories that increase organic traffic and sales.
Project & Client Management
A vital part, client facing management and making sure the project runs smoothly.
Lead Generation SEO
Top, mid and lower funnel informational content that helps drive leads to the website.
Clients I’ve Worked With
Some Results
The graph beside shows the difference in the client's non-brand traffic YoY, comparing January 2024 vs January 2023. The client is a major e-com home store in the UK. We can see that non-brand traffic has nearly doubled in a year, and organic revenue has followed suit with an increase of 55.28% YoY.
An evergreen content strategy, bolstered with improvements to the website structure and performance, resulted in massive gains.
